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The Future of Broadcasting

Towards a connected future: smart, interactive, viewer-centric


Hallam Conference Centre, London View details »

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Firmly established as one of the most prestigious media events, The Future of Broadcasting provides a platform for around 200 key thinkers and market leaders to discuss the challenges and opportunities facing an ever-changing industry.

The overarching theme for 2013 will be media convergence. As the collision of TV and internet accelerates, and competition for eyeballs intensifies, how can industry players position themselves to stay ahead of the curve? From analysing the game-changing impact of OTT to exploring new funding models for the connected age, this year’s agenda promises cutting-edge insight into major market developments.

Speakers

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Why should you attend?

  • Keep up to speed with new funding trends
  • Understand the full implications of connectivity
  • Discover the true potential of social media integration
  • Explore changes in content creation and distribution
  • Make new contacts and benchmark your strategy

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The Future of Broadcasting - Day 1

Hallam Conference Centre, London View details »

09:25

Welcome address by Marketforce

09:30

Introduction to the Institute of Economic Affairs

09:35

Chair’s opening remarks

Richard Lindsay-Davies
Richard Lindsay-Davies

Director General

DTG

09:40

Keynote Opening Address

Restoring trust in public broadcasting

10:00

Questions

Session One: Broadcast television – sustaining success in the connected era
10:10

Connecting content, technology and customers

  • The on-going imperative to invest in high quality TV content
  • Harnessing innovation to deliver the best viewing experience – both in and out of home
  • New distribution technologies: responding to changing customer behaviours
  • Putting home communications at the heart of Sky’s content strategy
Robert Webster
Robert Webster

Commercial Director

BSkyB

10:30

Surviving and thriving in the world of connected viewing

  • Surviving and thriving in the world of connected viewing
  • How is Channel 4 approaching digital innovation and audience fragmentation?
  • Sustaining independence and self-sufficiency in an uncertain economy
  • New ways of delivering content and advertising in a digital world
  • Looking to the future: how will Channel 4 maintain a creative and commercial edge?
Jonathan Allan
Jonathan Allan

Director of Sales

Channel 4

10:50

Ignore it at your peril: why the internet is fundamental to the future of broadcasting

Darren Childs
Darren Childs

Chief Executive Officer

UKTV

11:10

Questions

11:20

Refreshments

Session Two: Winning over the digitally empowered consumer
11:50

Case Study

Fostering interactive experiences through mobile technology

The collision of broadcast and internet technologies has paved the way for new digital experiences across multiple consumer devices. Shazam, for one, is venturing deeper into the social TV sphere with the roll-out of its Shazam for TV service via its Shazam App. In this session, Daniel Danker discusses how mobile is revolutionising the way we enjoy television, and how this will evolve in the future.

Daniel Danker
Daniel Danker

General Manager of Future Media

BBC

12:10

Enabling content anytime, anywhere: the rise of OTT video

The growing popularity of OTT video is driving fundamental change in the broadcast industry. As viewers migrate online, new entrants are racing to create their own digital media propositions – each vying for a slice of the burgeoning online video market. This session will take a look at how OTT is transforming the media consumption landscape and explore key strategies for sustainable growth.

Michael Comish
Michael Comish

Chief Executive Officer

Tesco Digital Entertainment

12:30

Questions

12:40

Market Analysis

Trends to watch in media & broadcast

  • The outlook for advertising and subscription-based business models
  • Exploring new revenue streams in commercial broadcasting
  • Who will lead the OTT video market in 2014?
  • Looking to the future: what will be the next big thing?
Paul Richards
Paul Richards

Media Analyst

Numis Securities

13:00

Questions

13:05

Lunch

Session Three: Creating and distributing killer content in a multiplatform environment
14:20

Beyond broadcasting: building brands to maximise content value

  • Reconfiguring BBC Worldwide: setting the framework for export-led growth
  • How do you create and exploit a leading content brand?
  • What role does social media play in enhancing brands and driving interest?
Amanda Hill
Amanda Hill

Chief Brands Officer

BBC Worldwide

14:40

Case Study

Creating second screen content: The Walking Dead companion app

More and more, viewers are fiddling with tablets and smartphones while watching television. Media companies are keen to embrace the trend by synchronising second screen apps with real-time TV. Cecilia Parker discusses how Fox enhanced its viewers’ experience of US drama series The Walking Dead, and what the future holds for companion screen content.

Cecilia Parker
Cecilia Parker

Director of Broadcasting and Marketing

Fox UK

15:00

Content is king: combining the best productions with leading-edge technology

  • Building the foundations for new, consumer-relevant propositions
  • Exploring opportunities in new platforms
  • Securing content rights in an increasingly competitive market
Pete Flamman
Pete Flamman

SVP & COO EMEA, MD Kids EMEA

Turner

15:20

Questions

15:35

Refreshments

Session Four: The converged digital living room
16:05

Rethinking television for the digital age

  • How do we take Smart TV to the mainstream?
  • Creating an ecosystem of interoperable devices
  • Smart Interaction: the future of discovery and navigation
  • What role will Samsung play in the content value chain?
Vassilis Seferidis
Vassilis Seferidis

Director of Business Development

Samsung

16:25

Taking connected TV to the mainstream

  • Are UK households ready to embrace internet TV?
  • How do you plan a strategic partnership proposition?
  • What does the future hold for the IPTV market?
  • Keeping YouView at the leading edge of consumer choice
Richard Halton
Richard Halton

Chief Executive Officer

YouView

16:45

Panel Discussion

The evolution of connected TV platforms

  • What factors drive consumer choice in a crowded market?
  • Will Smart TV eclipse the video game console as the premium connected device?
  • Is platform fragmentation hampering content dissemination?
  • Will technology platforms consolidate? Who will emerge victorious?
  • What role, if any, will platforms play in the premium rights market?
  • How are commercial broadcasters exploiting the opportunities of online distribution?
  • Will connectivity herald an era of direct-to-consumer television?
  • Does the penetration of connected devices and services spell the end of traditional TV?
James Tatam
James Tatam

Digital Media Director

Channel 5

Bill Scott
Bill Scott

Chief Operating & Commercial Officer

Easel TV

Giles Cottle
Giles Cottle

Senior Strategy Manager

Freesat

Andy Eardley
Andy Eardley

Co-Founder & Director

TV App Agency

17:15

Questions

17:30

Chair's closing remarks and end of day one

The Future of Broadcasting - Day 2

Hallam Conference Centre, London View details »

09:15

Chair's opening remarks

09:20

Keynote Address

Accelerating the fusion of creativity and technology

Ralph Rivera
Ralph Rivera

Director, Future Media

BBC

09:40

Interview

Meeting the regulatory challenge in a converged media landscape

Claudio Pollack talks about keeping pace with the proliferating number of programmes, platforms and devices coming to market. What are the implications for consumer protection? What lessons can be learned from Leveson?

Claudio Pollack
Claudio Pollack

Director, Consumer Group

Ofcom

Stewart Purvis
Stewart Purvis

Professor of Television Journalism

City University of London

Session Five: The competitive dynamics of broadcast advertising
10:00

Understanding viewer habits in a connected environment

  • Factors impacting the UK television advertising market
  • What is the future of the 30-second spot?
  • Exploring ad revenue potential in time- and place-shifted TV
Claire Enders
Claire Enders

Chief Executive Officer

Enders Analysis

10:20

Unlocking the potential of data-driven targeted advertising

  • What information can be used to better segment audiences?
  • How is information gathered, processed and analysed?
  • Do targeted ads have a future in real-time linear TV?
  • Opting-in: strategies to encourage consumer data sharing
Mark Brandon
Mark Brandon

Commercial Director

Virgin Media

10:40

Advisory Session

11:00

Trends shaping broadcast advertising

  • In what ways do social media, television and brand advertising interact?
  • Examining the effect of new technologies on brand advertising strategies
  • What does the future hold for broadcast advertising?
Julian Hough
Julian Hough

Founding Partner

The Engine Group

11:20

Questions

11:30

Refreshments

Session Six: Social TV and the ‘second screen’ experience
12:00

Viewer Engagement: building audience relationships

  • Examining the link between engagement and audience share
  • The 4seven experiment: creating a schedule around a social media buzz
  • Harnessing viewer data to deliver superior innovation to advertisers
  • How do you drive online registration and interaction?
Gill Whitehead
Gill Whitehead

Director, Audience Technologies & Insight

Channel 4

12:20

'Socialising’ the TV experience: creating a virtual couch

  • How is Zeebox enhancing viewers’ enjoyment of TV?
  • Search, discovery, recommendation: making sense of a confused world
  • Gaining greater insights into viewer behaviour: lessons so far
  • Going global: expanding Zeebox through commercial partnerships
Ernesto Schmitt
Ernesto Schmitt

co-founder & CEO

Zeebox

12:40

Tracking viewer trends in the social sphere

  • What can broadcasters learn about audiences and customers on Twitter?
  • Leveraging Twitter to effectively engage and activate audiences
  • How are smart broadcasters innovating with Twitter, and what comes next?
Dan Biddle
Dan Biddle

Head of Broadcast Partnerships, UK

Twitter

13:00

Questions

13:10

Lunch

Session Seven: Looking towards a connected future
14:40

Panel Discussion

Embracing new models for media distribution

  • Can operator networks support the emerging OTT services?
  • How will the rise of HD, UHD and 3D technologies affect operator networks?
  • How can operator networks monetise data-heavy OTT services?
  • Will IPTV become the dominant broadcast medium in the future?
  • Can the UK develop a leadership role in the superfast broadband market?
  • Will the advent of 4G mobile technologies bring mobile TV into the mainstream?
Alvaro de Nicolas
Alvaro de Nicolas

Chief Technology Officer

BT Vision

Raj Sivalingam
Raj Sivalingam

Associate Director of Telecoms & Spectrum

Intellect

Matt Stagg
Matt Stagg

Senior Manager of Network Strategy

Everything Everywhere

15:10

YouTube Original Channels – creating and curating TV-quality content

  • What is driving investment in original content production?
  • Identifying the right partners and content mix
  • Using brands and talent to create direct-to-consumer relationships
  • Who will build YouTube’s curation roadmap?
  • Short-form to long-form: will YouTube disrupt the broadcast paradigm?
Patrick Walker
Patrick Walker

Senior Director EMEA, Content Partnerships

YouTube

15:30

Questions

15:40

Chair's closing remarks and end of conference

Darren Childs
Darren Childs

Chief Executive Officer

UKTV

Ralph Rivera
Ralph Rivera

Director, Future Media

BBC

Robert Webster
Robert Webster

Commercial Director

BSkyB

Jonathan Allan
Jonathan Allan

Director of Sales

Channel 4

Daniel Danker
Daniel Danker

General Manager of Future Media

BBC

Richard Halton
Richard Halton

Chief Executive Officer

YouView

Michael Comish
Michael Comish

Chief Executive Officer

Tesco Digital Entertainment

Dan Biddle
Dan Biddle

Head of Broadcast Partnerships, UK

Twitter

Claudio Pollack
Claudio Pollack

Director, Consumer Group

Ofcom

Patrick Walker
Patrick Walker

Senior Director EMEA, Content Partnerships

YouTube

Gill Whitehead
Gill Whitehead

Director, Audience Technologies & Insight

Channel 4

Vassilis Seferidis
Vassilis Seferidis

Director of Business Development

Samsung

Mark Brandon
Mark Brandon

Commercial Director

Virgin Media

Ernesto Schmitt
Ernesto Schmitt

co-founder & CEO

Zeebox

Pete Flamman
Pete Flamman

SVP & COO EMEA, MD Kids EMEA

Turner

Amanda Hill
Amanda Hill

Chief Brands Officer

BBC Worldwide

Julian Hough
Julian Hough

Founding Partner

The Engine Group

Cecilia Parker
Cecilia Parker

Director of Broadcasting and Marketing

Fox UK

James Tatam
James Tatam

Digital Media Director

Channel 5

Bill Scott
Bill Scott

Chief Operating & Commercial Officer

Easel TV

Andy Eardley
Andy Eardley

Co-Founder & Director

TV App Agency

Alvaro de Nicolas
Alvaro de Nicolas

Chief Technology Officer

BT Vision

Paul Richards
Paul Richards

Media Analyst

Numis Securities

Stewart Purvis
Stewart Purvis

Professor of Television Journalism

City University of London

Claire Enders
Claire Enders

Chief Executive Officer

Enders Analysis

Giles Cottle
Giles Cottle

Senior Strategy Manager

Freesat

Matt Stagg
Matt Stagg

Senior Manager of Network Strategy

Everything Everywhere

Raj Sivalingam
Raj Sivalingam

Associate Director of Telecoms & Spectrum

Intellect

Richard Lindsay-Davies
Richard Lindsay-Davies

Director General

DTG

Kaltura

corp.kaltura.com

Kaltura is the world's first Open Source Online Video Platform, providing free open-source community supported solutions for video publishing, management, syndication and monetization.

Customers like Warner Brothers, HBO and Sport1 are powered by Kaltura’s robust media platform which includes a full range of video management capabilities: video publishing and playback (VOD & live streaming), streaming, delivery, customizable players and playlists, full-featured advertising integration, mobile delivery, optimized video SEO, and much more.

 

Media Partners

Digital TV Group

www.dtg.org.uk/

 

The Knowledge

www.theknowledgeonline.com

The Knowledge is used by production professionals in film, television and advertising.

Senior executives such as producers, line producers, heads of production and production managers use The Knowledge to source contact information for product services and crew.

The Knowledge lists over 20,000 UK film and TV production companies and suppliers. It's frequently updated and free to use.

 

Below is a selection of companies who regularly attend The Future of Broadcasting, and a breakdown of attendees' seniority at last year's event.

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VAT charged at UK 20%

  • Please select your preferred currency for payment and invoicing
  • 15% discount for 3 or more attendees (added automatically)
Attendees Until 24/05/13 Standard rate
2-day conference £1,245.00 + VAT
= £1,494.00
£1,345.00 + VAT
= £1,614.00
Subtotal 5 £1,105 + VAT
= £1,422.05
£1,205 + VAT
= £1,660.05

† The discounted rate will be awarded at the discretion of the conference organiser whose decision is final

Discount   - £0 + VAT
- £0
TOTAL 8 £7,960 + VAT
= £9,552.00

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